My Editorial & Blogger Portfolio

MY BLOGGER PORTFOLIO

As a blogger, here are some collaborations that I’ve done with brands, as well as instances where I’ve been featured and various contests that I’ve joined  🙂

JANUARY 2017: FEATURED ON MAYBELLINE’S WEBSITE (my full review here)

maybelline-super-bb-cushion-fresh-matte-website

 

APRIL 2016: SINGAPORE WOMEN’S WEEKLY, KENZOKI FEATURE

SWW April 2016 Cover

SWW April 2016 Celebrity Picks feature

SWW April 2016 Celebrity Picks Feature close up

APRIL 2016: SINGAPORE WOMEN’S WEEKLY, KENZOKI FEATURE

SWW April 2016 Cover

SWW April 2016 Kenzoki feature

SWW April 2016 Kenzoki feature close up

MARCH 2016: JUDGE, HER WORLD BEAUTY AWARDS 2016

Her World March 2016 Beauty Awards

 

Her World March 2016 Beauty Awards 2

 

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MARCH 2016: Featured in ELLE Singapore, On The Top Shelf

ELLE Singapore March 2016 Cover

ELLE Singapore March 2016 - The Top ShelfClick here to view the enlarged visual

JANUARY 2016: WINNER, INAUGURAL HERWORLDPLUS SOCIAL MEDIA AWARDS, BEAUTY

herworldplus social media awards winner

Official winners’ page here 😀

OCTOBER 2015: FEATURED ON SG TATLER ONLINE: 5 OF THE BEST SINGAPORE-BASED INSTAGRAM STARS TO FOLLOW

SG Tatler Instagram stars to followLink to article here 🙂

JULY 2015: MOST POPULAR BEAUTY BLOG 2015, OMY BLOG AWARDS (ORGANISED BY SINGAPORE PRESS HOLDINGS)

cheryl beautifulbuns most popular beauty blog omy

JUNE 2015: FEATURED IN THE STRAITS TIMES IN A KBEAUTY FEATURE STORY

Basically, my reputation as a Kbeauty fanatic / beauty blogger / beauty junkie precedes me, so I was asked to chat with a Straits Times journalist regarding my thoughts on the Kbeauty/beauty scene. 😀

ST KBeauty cover page

ST KBeauty story combined

ST KBeauty closeup quote - with markoutclick to enlarge 😀

MAY 2015: 1 OF 2 BLOGGERS INVITED TO ATTEND THE OFFICIAL HISTORY OF WHOO LAUNCH PRESS TRIP IN KOREA

the history of whoo day 2 6Isn’t this place absolutely gorgeous?! Find out more about their flagship store in Korea here

the history of whoo day 2 13Wanna know which products of The History of Whoo will suit your skintype? Check out their full range here!

MAY 2015: FEATURED IN COSMOPOLITAN SINGAPORE MAY 2015, COSMOPOLITAN BEAUTY GRAND PRIX AS A BEAUTY PANEL GUEST JUDGE

Judged about 10 categories of beauty products, with featured quote.

Cosmopolitan Singapore May 2015 Beauty Grand prix

cosmopolitan sg may 2015Click to enlarge (apologies for the low resolution, I couldn’t get it in PDF format)

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 MAR 2015: THE ONLY SG BLOGGER SELECTED TO ATTEND LANEIGE’S GLOBAL BEAUTY CAMP IN SEOUL

Laneige Global Beauty Camp Day 2 Makeover 19 (1)Read my posts here:

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MAR 2015: FEATURED IN CLOZETTE WEEKLY INTERVIEW SEGMENT

clozette insider weekly purplearticle link here

FEB 2015: FEATURED IN WATSONS GLOW MAGAZINE

Watsons Glow Feb 2015 combined

Watsons Glow Feb 2015 content closeup

 

 OCT 2014: ONE OF 3 BLOGGERS SELECTED FOR AN INTERVIEW WITH RENOWNED KOREAN BEAUTY GURU PONY 

Etude House Flagship Store Opening with Pony (20)If you haven’t yet heard of her, Pony is a superb makeup artist / Internet social media sensation with many useful beauty tips for her fans.

This pretty lady was invited down to Singapore by Etude House to grace the opening of their largest flagship store in the world located at Wisma Atria Singapore, and I was one of just three bloggers selected to have an interview with her.

She was personable, friendly, affable and totally a joy to chat with. 😀 Read my exclusive interview with her here,

 

 

OCT/NOV 2014: FEATURED IN SEPHORA BOOKLET WITH TOP BEAUTY BLOGGERS 😀

sephora booklet

 

clarins feed 2OCTOBER 2014: SELECTED BY CLARINS TO PROMOTE THE CLARINS + FEED INITIATIVE

 

To push for a global initiative to feed underprivileged children, Clarins had a collaboration with Feed and created a special set.

I was approached in order to drum up greater awareness for this very worthy cause.

Read my post here.

 

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SEPTEMBER 2014: FEATURED BY LOREAL PARIS ON THEIR FACEBOOK PAGE 

Loreal Fall Repair FB beautifulbunsFeatured by beauty powerhouse L’Oreal Paris brand on their Facebook page for my review on their Hair Fall Tonic.

AUGUST 2014: BEST BEAUTY BLOG, 2nd RUNNER-UP, SINGAPORE BLOG AWARDS 2014

Organised by the digital department (omy.sg) of the largest media house in Singapore (Singapore Press Holdings), the Singapore Blog Awards 2014 is an annual affair. I joined this contest and wrote several entries (according to their guidelines) and placed 3rd 🙂 Read my entries about curling your hair with a straightener, channeling your inner Kpop star, and a tutorial on how to do gradient lips here.

 

Best Beauty blog IG

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JULY 2014: FEATURED BLOGGER BY RENOWNED KOREAN SKINCARE CLINIC – CNP SKIN

CNP - beautifulbuns

 I’ve actually paid money for their services, which I LOVE. Visit their website to find out more about  their services here. You can also read about my review of their Scaling and Polishing treatment here.

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May 2014: SELECTED TO ATTEND ETUDE HOUSE’S GLOBAL LAUNCH OF MAGIC ANY CUSHION IN SEOUL

Etude House Magic Any Cushion Press Trip (28)Read my post here (to be updated)

FEATURED BLOGGER IN SKIN AND TONICS

Yay! Thanks for featuring my blog as one of the top few for Kbeauty reviews 😀

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MAY 2013: JURONG POINT x BEAUTIFULBUNS ULZZANG MAKEUP WORKSHOP

Special collaboration with Jurong Point (for its 18th anniversary celebrations) – an Ulzzang makeup workshop held specially for my readers 😀 find out more here.

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MARCH 2013: FEATURED IN PRIVE NEWSLETTER

Featured for my post regarding Aegyo-sal (Korean for puffy undereye bags)

beautifulbuns prive newsletter march 2013

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zalora fbFEB / MAR 2013:  ONE OF 5 FINALISTS FOR ZALORA x SAMPAR BLOGOUT CONTEST 

One of my first forays into the competitive blogosphere – I wanted to see how I’d fare against the rest even though I’d only been blogging for a short while.

I had to blog about certain pre-set topics, and successfully made it into the Top 5. 😀

Read my qualifying entry here.

 

 

DEC 2012: THE BODY SHOP’S MOST STYLISH BLOGGER

One of the contestants for The Body Shop’s Most Stylish Blogger. Contest has ended – made it to top 5. 😀  You can also read my blog entry on The Body Shop’s Winter Trend Makeup Workshop here.

NOV 2012: CRABTREE & EVELYN’S CHRISTMAS COLLECTION PREVIEW 

One of several selected bloggers invited to preview Crabtree & Evelyn’s Christmas collection. Read my blog entry here.

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SEP 2012: THE BODY SHOP’S 36th ANNIVERSARY BLOGGERS’ CHALLENGE 

One of 10 bloggers selected by The Body Shop for its Bloggers’ Challenge in conjunction with its 36th anniversary. No microsite, so no visual heh. Check out my entry posts here and here.

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AUG 2012: MAYBELLINE LASHIONISTA’S FEATURED BLOGGER 

One of the featured bloggers on Maybelline’s Lashionista’s microsite. Check out my testimonial here.

 Maybelline Lashionista’s microsite

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MY EDITORIAL PORTFOLIO

I’ve been writing professionally since 2006, so I’ve got hundreds of articles to my name. Here are some of my more recent pieces. I’ll try to get around to doing up proper PDFs soon.

AsiaOne (as contributing beauty writer) (Jan 2016~ present)

 

BE ASIA (contributing editor) (March 2015 – October 2015)

 

LIFESTYLEASIA.com (Contributing Beauty Editor, July 2013 – Jan 2015) 

 

GLAMASIA.COM

 

CLEO (I worked here as the Web Editor from 2009-2011 – I have tonnes of articles on both the CLEO website and the magazine, so I’m gonna slowly update this list)

I also contributed some articles to WardrobeTrendsFashion.com from March 2013 – May 2014 (worked mainly via email submission).

One thought on “My Editorial & Blogger Portfolio

  1. Pingback: Review: Etude House Dreaming Swan Eye and Cheek + swatches | beautifulbuns : a beauty, travel & lifestyle blog

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